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Misha’s feature for the September issue of WBM was called Filling America’s Cup which looks at the opportunities for New Zealand premium wines in the competitive US market.
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Filling America’s Cup – Download PDF
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To subscribe to WBM – click here
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Each month Misha writes a feature for Wine Business Magazine in Australia.
In July, Misha’s feature story in WBM was an analysis of bottle packaging entitled The Face of New Zealand Wine and in August, her feature, UK Market Health Check was a report on the health of the UK market and the opportunities for New Zealand wines.
To subscribe to WBM – click here
Wine Business Magazine Article by Misha
In the article for the June edition of Australia’s Wine Business Magazine, titled New Thinking for New Brands, Misha shares some of her ideas and thoughts on building a vineyard brand from New Zealand.
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Since September 2009 Misha has been writing a New Zealand focussed segment in Wine Business Magazine (WBM), an Australian wine business magazine published in Adelaide by Free Run Press under Editor Anthony Madigan. With kind permission of WBM the articles written by Misha are re-produced in PDF form below and are available for visitors to Misha’s Vineyard website to read. Please respect the copyright that applies to these articles and make any requests for re-use of the content to Wine Business Magazine, 37 Fullarton Road, Kent Town, South Australia 5067. Phone: +61 8 8362 3122.
WBM September 2009: “Neighbourly Advice”. This article reports on the biennial New Zealand Wine Exporters Forum held in Christchurch on 29th to 31st July 2009.
WBM November 2009: “Japan – Too big, too hard or too good to miss?” A look at the opportunities for New Zealand in the Japanese wine market.
WBM December 2009/January 2010: “On with the show – or not.” A review of the benefit of submitting wines for medal contention at NZ wine shows.
WBM February 2010: “Is New Zealand Savvy about Aromatics?” With the success of Sauvignon Blanc around the world, are the range of New Zealand cool climate aromatics also getting enough attention?
To subscribe to WBM – click here
